Client: Meta | Director: Mike Ruiz / Aaron Vasquez
Not every business begins with a brick and mortar. New York retailers Matt Choon and Emma Rouge built their brands and customer base on Instagram through direct sales long before thinking about setting up shop. In addition to their individual profile pieces, Matt's commitment to his heritage and community through Bowery Showroom became our story focus for AAPI Heritage Month.
Not every business begins with a brick and mortar. For New York retailers Matt Choon and Emma Rouge, they built their brands and customer base on Instagram through direct sales long before thinking about setting up shop. In addition to their individual profile pieces, Matt's commitment to his heritage and community through his store, Bowery Showroom became our story focus for AAPI Heritage Month.
Not every business begins with a brick and mortar. For New York retailers Matt Choon and Emma Rouge, they built their brands and customer base on Instagram through direct sales long before thinking about setting up shop. In addition to their individual profile pieces, Matt's commitment to his heritage and community through his store, Bowery Showroom became our story focus for AAPI Heritage Month.
Not every business begins with a brick and mortar. For New York retailers Matt Choon and Emma Rouge, they built their brands and customer base on Instagram through direct sales long before thinking about setting up shop. In addition to their individual profile pieces, Matt's commitment to his heritage and community through his store, Bowery Showroom became our story focus for AAPI Heritage Month.
Not every business begins with a brick and mortar. For New York retailers Matt Choon and Emma Rouge, they built their brands and customer base on Instagram through direct sales long before thinking about setting up shop. In addition to their individual profile pieces, Matt's commitment to his heritage and community through his store, Bowery Showroom became our story focus for AAPI Heritage Month.
Selected Works
Tercera CulturaMeta
Digit 360Meta AI
Be YouMeta Horizon
Pride@Meta
Precision Time ProtocolMeta AI
Social in VRMeta Quest
COMPLEX x Justine SkyeMeta Quest
BHM Creator SpotlightMeta Quest
Ego4DMeta AI
FastMRIMeta AI
Project AriaMeta AI
Messenger for DesktopMeta Messenger
InferencesMeta
Be Together, WheneverMeta Messenger
People and BusinessMeta Messenger
thruFacebookMeta
Binge OnT-Mobile
The New Google EarthGoogle
Flavor UndergroundSoy Vay
A Pollo 13Soy Vay
America's RecipesDel Monte
The Road HomeeBay
15 Second KitchenHidden Valley
Red LasereBay
World Series RivalsT-Mobile
Then and NowUC Health
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